As it is said in this video, influencers are now crucial for the marketing of a brand. Influencers can build your credibility When you choose to work with influencers, they will share your products or service on their social media. For example, James Charles is an american lifestyle youtuber. Their opinion are not only trusted,…

Influencers are now a new kind of publicity for a brand. Not only they promote your products or services, but they also are important for branding.   “Influencer” is the biggest buzzword at the moment. Social Media Influencer Marketing is becoming one of the most effective ways to attract customers and opens up a new…

As you probably know, social medias are very important for the Communication. Of course they help to gain visibility, but not only. It is risky to avoid social media in your communication. First, what are social medias ? Social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration….